
The Dutch market leader Martinez Chocolade B.V. continues to tell its success story together with Trikno. Mutual trust and an unconditional commitment to first-class quality unite Martinez and Trikno for large orders.
Tradition is passing on the fire
We are pleased to present to you another inspiring story: our collaboration with Martinez, one of the larger chocolate manufacturers in the Benelux. Martinez Chocolade B.V. is a family business with an impressive history dating back to 1913, It is Wim and Tiny Stam who took over the chocolate shop of grandpa and grandma in Amsterdam West in 1952, who laid the foundation for the company. It didn't take long before a second store was added in Amstelveen and shortly afterwards a large store in the first shopping center in the Netherlands in Plein 60, Amstelveen, which grew into a great success. It sold many products from all the major brands of the time.
The art of chocolate decoration
The decorating process for chocolate products can be complex and involve several steps, such as applying patterns or motifs to chocolate bars, spraying gloss or color onto chocolates, or adding sprinkles or nuts to chocolate bars. These decorations not only serve to enhance the aesthetics of the products but can also help to improve the taste and texture. At Martinez, the focus is mainly on the most beautiful color decorations.
Challenges in automated production
However, automated production comes with a number of challenges when decorating chocolate products. The chocolate should be the right consistency and temperature so that it can be applied evenly and adhere to the decorations. In addition, the precise application of the finest decorations to the chocolate products requires advanced technology and equipment to ensure that each product is repeatably good.
Partnership and perfection: Martinez and Trikno
With Trikno, Martinez therefore logically chose the ideal partner to continue his success story: Trikno brings the same drive for unparalleled excellence that Martinez is known for: unique technical know-how, combined with a comprehensive understanding of the processes involved in the production of chocolate – and a deep connection and enthusiasm for the product "chocolate" itself.
"The reason Martinez chose Trikno is the long-term and good cooperation with each other and mutual trust. Trikno is also the world leader in the field of decorations and there is no other player that can build such an installation with this output." Martin Stam, CEO Martinez Group